Author: David Intrator

Great Storytelling:  Infiniti’s “Experience Flight”

Great Storytelling: Infiniti’s “Experience Flight”

A simple strategy and dramatic structure makes for powerful storytelling.

San Jose Protestors Bolster Trump’s Narrative

San Jose Protestors Bolster Trump’s Narrative

Anti-Trump protestors are giving Donald what he wants.

Writing For The Machine – An SEO Primer

Writing For The Machine – An SEO Primer

This post isn’t for human consumption.

New “Together” Video Builds Upon Sanders’ “America”

New “Together” Video Builds Upon Sanders’ “America”

Brilliant storytelling that reveals an unfolding strategy

Why The Bernie Sanders America Video Works So Well

Why The Bernie Sanders America Video Works So Well

A strong core idea and clear structure give America its emotive power.

Authenticity In Storytelling Is Not Enough

Authenticity In Storytelling Is Not Enough

Authenticity in storytelling is necessary, but not sufficient to effectively engage your audience.